Overview
Your goal
A company’s success is dependant on a long-term growth strategy. All options will be analyed, evaluated and used as the basis for implementing an optimized company vision. This requires an independant review of the company's abilities, resources and core competencies.
Our services
We hold a series of workshops to analyse a company's core competencies in the context of the industry. We identify strategic options to acheive long term success, assess the attractiveness of these options and priorities them. We then work closely with company management to develop a suitable corporate vision statement, and prepare the operational measures required to ensure its efficient and successful implementation.
Your benefits
- Clear core competencies:
You gain clear definitions of the company’s specific strengths and the competencies that can be used as key differentiators versus the competition.
- Sustainable strategy:
We evaluate options based upon the core competencies of the company but also expected developments in the market.
- A target-oriented vision:
You receive a detailed report of the key options to achieve the strategy as well as detailed measures to implement the strategy.
Benefits
Andersch uses structured interactive workshops with professional facilitators to develop an understanding of competitive advantages.
In a second step, we clarify whether the competitive advantages identified will be able to sustain in an altered industry landscape. We use this as a basis for developing core competency strategies and suitable action choices.
Following this, we use an action-focused attractiveness matrix to determine which of these strategic options is most likely to ensure the company is able to meet the specified goal.
With this result, we then talk to management – and other experts with sector expertise, as required – to derive an authentic corporate vision statement and the most effective measures for its implementation.
If required, we can also support implementation by providing experienced personnel.
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Approach
A typical workshop agenda
The goals of the workshop are to understand the company's strenghts and also to develop a clear and detailed picture of both the current and future challenges faced by the company.
A strategic reorientation must provide a clear and honest view of the company – ‘warts and all’.
Some key questions to address may include:
- What gives a company its competitive edge?
- Can the core competencies provide long term value given market developments and sector trends?
- How can resources be better deployed to achieve long term goals?
- What are the alternative courses of action?
- What options are the most attractive in terms of market potential, competitive strength, and the likelihood of success?
- What would a vision statement look like based on the prioritized options?
- What measures must be taken to realise the vision and to embed this into the company in the long term?
Success
Situation
- A global mechanical engineering company with revenues of more than one billion euros
- Challenges: A declining market due to digitalisation (disruptive change), surplus capacity resulting in margin erosion, insufficient transparency, sharp drop in share price
Services
- Strategic realignment: Identification and evaluation of the available options, sustainable strengthening of core competencies, development of a new strategic direction
- Boosting profitability: Product overhaul, by reducing loss making stock and other costs
- Structural optimization: Reduction in headcount through streamlining factory processes, consolidating competencies and eliminating superfluous capacity.
Achievements
- Reduced operations in shrinking core markets
- Increased operations in new markets (package printing)
- Developed new business areas and applications
- A five-fold increase in the company’s value due to a 400% increase in its market capitalization and a sustainable 7% increase in EBIT margin
Learn more about working with Andersch:
Success stories